We are looking for an experienced, self‐driven individual to oversee and execute SocialBounce audience development campaigns for national broadcast and podcast brands. You will manage marketing campaigns to grow client market share and consumption by leveraging multiple social media platforms and digital marketing channels. The ideal candidate will have experience in broadcast radio, an understanding of marketing strategies, be able to utilize and optimize social media messaging and ad tools, have a passion for engaging content, and be well‐versed in the concepts and technology supporting social media marketing. All this while working virtually from home.

 

Social Media Marketing Manager Job Responsibilities:

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• Collaborate with the SocialBounce team and clients on strategy, messaging, and content

• Organize and execute social media marketing campaigns

• Use research and data to develop campaign targeting

• Create ad spend budgets for campaigns

• Review, prepare, and edit video content marketing assets

• Write creative and effective companion copy for content marketing assets

• Measure performance of marketing efforts using a variety of analytics tools

• Maintain client relationships

• Reports to Point‐To‐Point Marketing VP/Digital, Tim Satterfield

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Social Media Marketing Manager Qualifications/Skills:

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• Experience in broadcast industry

• Social media skills

• Working knowledge of ad serving tools

• Familiarity with campaign planning and strategy

• Managing processes

• Ability to multitask on several projects at once

• Time management and meeting deadlines

• Creating and maintaining client relationships

• Self‐motivated

• Customer‐focused

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Interested candidates should submit résumé and examples of social media campaigns to:

 

SocialBounce@ptpmarketing.com