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Audience Development Marketing 

The primary goal of Audience Development Marketing from Point-To-Point is to grow recognition on behalf of compatible audiences for reasons to listen/watch.

 

The core objective is to reinforce a brand's position in its category, use appointment tactics to bring in additional usage, and set barriers against current and future rivals. 

 

The result is more robust audience growth and long-term retention.

How the most effective marketing campaign you’ve ever run works:

✓ We target and contact the right people. Highly targeted advertising on social channels creates a digital experience that grows affinity.


✓ We engage with ongoing presence and innovative tools. Ongoing presence enriches your digital assets resulting in greater impact. Tools like SocialBounce Accelerators increase efficiency and impact.

We grow advocates and set barriers to rivals. We increase recognition for the reasons your audience should tune-in more often and date your competition’s audience.

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We offer

continuing 

innovations 

We clarify

goals and objectives

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We transcend

the ordinary

Ready to learn more? Fill out the form below or email Tim Bronsil, tim@ptpmarketing.com.

 
Unequaled Performance ​Contact us by phone or email